Exclusive Content for HFTP Designees.

A self-paced online program to earn 14 CEU towards Ethics requirement. Provides the tools and inspiration you need, to become the superstar you want to be.

This course is for you if:

  • You require ethics ceu's for your professional designation
  • You want to feel more confident
  • You want to know the science behind better decisions
  • You want to help your customers, without feeling you are ‘selling’ them
  • You want strategies for those moments when you’ve tried everything you can think of and you’re stuck
  • You feel like you’re stuck, you don’t know how to break through and get customers to share with you
  • You wish someone would give you the words to say in difficult meetings
  • You know it should be so simple to manage relationships 
  • You want to learn the secrets of trust-based relationships
  • You are expected to manage customer relationships and grow the business, yet you are not in sales
  • You’ve never learned how to manage customer relationships
  • You’ve never been taught soft skills
  • You’re a manager looking to improve relationships
  • You’ve been told to manage customer expectations
  • You need to earn professional development credits
  • You want to advance in your organization
  • You want to learn best practices of trusted advisors
  • You want to learn how to build trust virtually
  • You want less stress and more enjoyment
  • You want genuine connections with people
  • You want to prevent your customers from leaving, or deciding to look at a competitor
  • You and your colleagues want to get on the same page with serving and advising clients
  • You know you could handle things better with your clients, but you don’t know how to help them or approach them
  • You’re a coach, manager or leader and you want to support your colleagues more effectively
  • You’ve read  The Power of Trust: How Top Companies Build, Manage and Protect It or you follow Natalie’s blog, been to one of her presentations, programs or virtual training programs and you want more support to put the theory into practice. This course deepens the work of the book and gives more focus than the blog posts.

Why take this course?

  • Ethics Module including ESG
  • Learn the science of how to build relationships of trust
  • Learn the keys to communicate with language that builds trust
  • Special pricing for HFTP members (Use coupon code found on HFTP website)

This is your opportunity to put guided effort and energy into your business relationships to fine-tune your approach and shift things to a new level. You'll learn specific skills to strengthen all your professional relationships, elevate your game and generate new opportunities. And by the end of the course, you'll find that you have a lot less stress, increased customer focus and more opportunities to advance in your career.

The rewards come to those who actually do something.
As you know, if you focus on anything, you can start to improve. 

“Always remember, your focus determines your reality.” - George Lucas, creator of Star Wars and Indiana Jones

Hundreds of leaders  have transformed their relationships by taking this course.

See What People Just like You are Saying About the Becoming a Trusted Advisor Online Course

As you can see… The Becoming A Trusted Advisor online course has already helped countless people around the world…

The Question is, Are YOU Next?

If you do Nothing… NOTHING HAPPENS

But… your relationships could change dramatically if you apply this course.

You have everything to gain, and nothing to lose.

What You’ll Get

You’ll receive an introduction and 13 video lessons, the workbook: "Building Trust with Your Customers A Workbook: Eight Guiding Principles," timely workbook prompts to keep you on pace, exercises to do with your customers and stakeholders to get immediate results, handouts, weekly tips, and a certificate of completion to use for professional development credits. 

Course materials are availble instantly upon registration. The workbook is a downloadable PDF.

Over the course of each module, you can explore and learn at your convenience whenever the time suits your schedule. Everything is self-paced, so you never need to worry about falling behind. You have access for the whole year. 

*For an additional fee, participants can book two 30 minute, one-on-one private coaching sessions with Natalie Doyle Oldfield and/or purchase the book, The Power of Trust: How Top Companies Build, Manage and Protect It

Course Tools Available:

13 Video Lessons


Hear Natalie’s insight, research, best practices and practical every day examples of how to apply the learnings to your situation.

Dozens of Inspirations


Throughout the course there are dozens of tips that you can implement right away. They are designed to help you have an immediate impact.

Coaching Calls*


Course participants can book two x 30 minute  coaching sessions and private online access to Natalie for one on one question and answer and support. (*extra fees apply)

Practical Exercises


Weekly assignments to practice this approach with your customers, plus book and workbook prompts and questions, and reminders to post in your office.

Answers to your biggest customer challenges

Listen to your choice of videos of Natalie answering the most frequent customer questions on a range of topics, from How customers decide to trust to What customers really think to Managing Expectations.

 You may wish to purchase 'The Power of Trust: How Top Companies Build, Manage and Protect It' and a physical copy of                      Building Trust with Customers:
Eight Guiding Principles: A Workbook’
 with this Course.

What You Will Learn

Module 1

Understanding What it Means to be a Trusted Advisor

Module 2

Identify What is Important to Customers

Module 3

The Power of Empathy

Module 4

Listen Proactively

Module 5

Set and Manage Expectations

Module 6

Package Your Trust Messages

Module 7

Speak the Language of Trust

Module 8

Be Truthful, Candid, and Ethical

Module 9

Describe the Issue of the Customer’s Terms

Module 10

Understand Different Customer Types

Module 11

Recommend to Add Value and Anticipating Client Needs

Module 12

Commit to the Long Term

Module 13



Still have a question? See the frequently asked questions below:

Frequently Asked Questions

What are the instructor's credentials?
Natalie is author of The Power of Trust, How Top Companies Build, Manage, and Protect It. She has a Masters in Communications and has taught university ethics. She has been named a Thought Leader in Trust by Trust Across America.
No, the entire course is online. We created the course this way so you don’t require an I.T. department to figure out how to use it. If you would prefer to take the course offline, you can download it.
Yes, this course offers different content than an in-person or virtual program, workshop or session. This content complements those programs. In fact, many participants who complete this course, have also participated in a face to face or virtual training program offered by Success Through Trust.
This is a self-paced course, so that's no problem. Each module, we have a different focus, and the topics build on each other. If you miss a session, you can access all the course recordings and other materials on your own account page in the Course. This is the beauty of this format, especially for busy professionals. You can work with this course material at the time that is most convenient for you. Many people take this course over a few days or weeks, others take a few months to complete the course. Some people finish it and immediately begin it again. It’s up to you.
This course is made up of and introduction and 13 modules. Each module includes a video that is approximately 8 - 10 minutes in length, an assignment to apply the learning or a self-reflection exercise and suggested reading in the e-workbook, Building Trust with Customers: Eight Guiding Principles. Many of the modules include check lists, how-tos, and guidelines.
The license is one year. You may take the course as often as you like during that time.
Connect with Natalie on LinkedIn and DM her with any questions you may have.
The regular price is $750USD.  HFTP members pay $675.

Getting promoted, being recognized as a key contributor, leading a team, running a business, and/or working on a team requires strong relationship skills. Yes, this course is helpful for anyone who has relationships with colleagues.

This course will give you the confidence, the communication skills and the tools you need to master internal or external stakeholder relationships.

If you focus on it, you will improve.

Yes. Strong relationships of trust are foundational to project management and delivery. Without them, the projects are not successful. This course will give you the confidence, the communication skills and the tools you need to master internal or external stakeholder relationships. The Becoming a Trusted Advisor Course can be applied to the education portion for PMI professionals. It enhances a PMI’s leadership, strategic and business management skills. It aligns with the PDUs required in the technical, leadership and strategy portion of the PMI talent triangle. This course could also be applied to the remaining 11 PDUs required in the PMI Talent Triangle.

How do I know if this course is a good fit for me?

No matter your role or what you're trying to achieve, the matter of trust will come up. Recognizing when trust is eroding and knowing how to build it back up gives you:

  • more confidence managing customer relationships (inside or outside your organization)
  • more comfort and ease with customer relationships...even if you aren’t in sales
  • added effectiveness leading projects
  • the ability to help your organization increase revenue, customer loyalty and customer stickiness
  • more customer referrals and better customer results
  • enhanced leadership skills
  • a competitive edge and a market advantage.
YES. This course counts for 14 CEU's verifiable continuing education credits. Many people, including accountants, engineers, lawyers, project managers (PMI), architects, sales professionals, construction industry professionals (Gold Seal Accredited) have applied this course towards professional development credits.
YES. What you focus on you will improve. There’s a straightforward approach to building trust and turning your expertise into real results. Based on years of research into the science of how customers decide to trust, Natalie Doyle Oldfield developed a proprietary framework to measure customer and stakeholder experience as well as award-winning, evidence-based processes to help businesses achieve concrete objectives like growing sales, building customer focused cultures, improving customer experiences and growing & protecting customer loyalty.
This is a self-paced course, so that's no problem. Each module, we have a different focus, and the topics build on each other. If you miss a session, you can access all the course recordings and other materials on your own account page in the Course. This is the beauty of this format, especially for busy professionals. You can work with this course material at the time that is most convenient for you.
The workbook can be found in Module 1. It is a PDF and you can download it to refer to during the Course and long after the course is complete. 

"Every relationship comes down to trust.  People buy from people they trust, support people and projects they trust, and recommend people and companies they trust.”
Natalie Doyle Oldfield

Give yourself the support you need to become the leader or superstar you want to be.

"Natalie Doyle Oldfield -  I can’t thank you enough. Even though I’m not quite putting it all into practice, this keeps me on track when I falter as I do every single day!"

The truth is, we all falter every single day.

We all get by with a little help from our friends, and we all need constant support (internal and external) to stay on track. Managing relationships is one of the hardest jobs you'll ever have. Why not give yourself the support you deserve, so you can enjoy the journey?

“We are what we repeatedly do.
Excellence is not an act, but a habit.”
Will Durant, Author

Natalie Doyle Oldfield’s approach is science-based and real world tested.

Her book, The Power of Trust: How Top Companies Build, Manage and Protect It, was named one of the top 5 business books of 2017 and has rapidly become a guidebook for leaders seeking genuine ways to build loyalty and grow their businesses. Natalie’s clients have posted reviews on Amazon, Youtube and her website testifying to the transformation in their businesses. In this course, Natalie walks you through the proprietary framework to become a trusted advisor.

 Key takeaways include:

  • Discover how customers decide to trust
  • Understand the trust levers that motivate customers
  • Identify ways to create customer value
  • Examine how using the language of trust affects your customers
  • Develop a trusted advisor intuition and mindset that give you the tools and confidence to succeed

Organizations can expect:

  • Deeper client relationships
  • Enhanced professional communication skills
  • Improved customer experiences
  • New opportunities from existing customers
  • An increase in customer focus
  • Increased revenue

A Master’s degree in Communications, a Top Thought Leader in Trust, a former Sales Leader... And a Business Owner.

Natalie has helped thousands of professionals transform their business relationships. This has resulted in increased sales, referrals and retention for clients across all industries.  Using her proprietary framework, she gives you hands-on, business-proven strategies that are guaranteed to shift the dynamic in your favour. And she's also a business owner, so she understands how hard it is -- and how to make it easier.

This online course can change your life.

Whether you're looking for an Aha! moment to transform your customer relationship, a new approach, or how to become ‘The One’ customers go to, Natalie's been there. Let her be your guide. It takes about 90 days to develop a habit. Why not commit to this course for 90 days and see what kind of change you can make?

Eliminate your competition and your barriers. Sharpen your Skills. What do you have to lose?

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